Create an experiment with all categorical factors

To create an experiment with all categorical factors, Quick Designs asks about the characteristics of the factors to study. Often, you select an answer for the maximum number of levels for a factor in the experiment.
  • When all factors have 2 levels, select Estimate main and interaction effects when all factors have two levels.
  • When at least one factor has 3 or more levels, select Estimate main and interaction effects when at least one factor has more than two levels.

Consider whether you need 1 of 2 types of designs for more specific cases. One case is a hard-to-change factor. If you have a hard-to-change factor, select Estimate main and interaction effects when all factors have two levels, and one is hard to change.

The other case is an experiment that includes noise factors that you can control in the experiment but not in the production environment. In this case, the goal of the experiment is to determine the best settings for the controllable factors as the uncontrollable factors vary. If you have this specific goal, select Find the optimal factor settings to achieve robustness to uncontrollable noise.

Decision details

The following information defines levels for categorical variables, defines main effects, defines interaction effects, defines a hard-to-change factor, and describes a design to find the optimal factor settings to achieve robustness to uncontrollable noise.

What are factor levels for categorical variables?
For categorical variables, factor levels are the values of the factor to study in the experiment. For example, in an experiment about plastic strength, you decide to include the type of hardening additive as a factor. You have 3 types of additives that you label A, B, and C. The factor has 3 levels.
What is a main effect?
A main effect is an estimate of the effect of a single factor. For example, fertilizer company B is comparing the plant growth rate measured in plants treated with their product compared to plants treated by company A's fertilizer. In the experiment, fertilizer B has a higher plant growth rate mean than fertilizer A. The difference in the means is the main effect of the fertilizer factor.
What is an interaction effect?
An interaction effect is an estimate of the way that the effect of one factor depends on the value of one or more other factors. For example, if the levels are wide enough, the effect of time on the quality of a baked product depends on temperature. When the temperature is so low that the product is under cooked, then an increase in time increases the quality. When the temperature is in an acceptable range, an increase in time decreases the quality because the product burns. The effect of time depends on the value of temperature.
What is a hard-to-change factor?
A hard-to-change factor is a factor that is difficult to randomize completely because of time or cost constraints. For example, temperature is a common hard-to-change factor because adjusting temperature often requires significant time to stabilize. A split-plot design is a designed experiment that includes at least one hard-to-change factor. In a split-plot experiment, levels of the hard-to-change factor are held constant for several experimental runs.
When would I find the optimal factor settings to achieve robustness to uncontrollable noise?
A Taguchi design is a designed experiment that lets you choose a product or process that functions more consistently in the operating environment. Taguchi designs recognize that not all factors that cause variability can be controlled. These uncontrollable factors are called noise factors. Taguchi designs try to identify controllable factors (control factors) that minimize the effect of the noise factors. During experimentation, you manipulate noise factors to force variability to occur and then determine optimal control factor settings that make the process or product robust, or resistant to variation from the noise factors. A process designed with this goal will produce more consistent output. A product designed with this goal will deliver more consistent performance regardless of the environment in which it is used.
A well-known example of Taguchi designs is from the Ina Tile Company of Japan in the 1950s. The company was manufacturing too many tiles outside specified dimensions. A quality team discovered that the temperature in the kiln used to bake the tiles varied, causing nonuniform tile dimension. They could not eliminate the temperature variation because building a new kiln was too costly. Thus, temperature was a noise factor. Using Taguchi designed experiments, the team found that by increasing the clay's lime content, a control factor, the tiles became more resistant, or robust, to the temperature variation in the kiln, letting them manufacture more uniform tiles.