Specify costs for misclassification. By default, Minitab uses equal costs of 1. To indicate higher costs, use larger values. Costs must be greater than 0.
For example, the following table reflects that the cost of misclassifying a potential customer is 10 times more costly than misclassifying an uninterested customer. The ratio of the costs is relevant, not the actual costs.
|Actual Level||Yes (Event)||No|